The problem is here, solutions are ready, time is of the essence.
The 51 Percent Project is a research-and-action initiative based at Boston University’s Institute for Sustainable Energy and the College of Communication. Founded in 2018, and focused on science-based large-scale solutions, the project is named for the growing majority of people who are concerned about global warming. Encouraged and informed, this cohort can significantly accelerate the transition to clean energy.
Our approach is grounded in climate-change communications and behavioral science research: confirmed data, peer-reviewed best practices, financial drivers, and trends in public opinion—served up with a helpful dose of common sense.
Founding Director, Sarah Finnie Robinson.