https://www.the51percent.io/home daily 0.75 2019-04-11 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1554923659162-8D9UOKJXOTGNB8H0DKOE/Screen+Shot+2019-04-10+at+11.00.06+AM.png Home - GLOBAL ENERGY TRANSFORMATION: A ROADMAP TO 2050. INTERNATIONAL RENEWABLE ENERGY AGENCY “Renewable energy could meet 86% of global power demand by 2050, IRENA concludes.” 9 April 2019, source edie newsroom If policymakers, businesses and investors across the world collaborate to scale-up renewable energy and to electrify sectors such as transport and heavy industry, 86% of the global power demand could be met with clean energy by 2050, new research from the International Renewable Energy Agency (IRENA) has found. Download the report here. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1531147243875-WEJWNYDYYFCQCYZ1EJTU/NationalGeographic_1746298.adapt.1900.1.jpg Home https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1531147697928-6FWHYDURO7YCFVCSCVQN/Screen+Shot+2018-07-09+at+10.47.45+AM.png Home https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1531146492662-M4WY502SU3QW03ASHTXP/download.png Home Bla bla bla bla https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1537204873746-OA2UZ5HTLSOAH11Y4DDK/Screen+Shot+2018-09-17+at+1.21.05+PM.png Home https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1531147957529-5UAA7C7B7MY5Y0QI9VG4/Screen+Shot+2018-07-09+at+10.52.16+AM.png Home https://www.the51percent.io/events daily 0.75 2019-02-18 https://www.the51percent.io/blog daily 0.75 2019-03-16 https://www.the51percent.io/blog/2018/11/21/principles-post-template monthly 0.5 2019-03-16 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1542855200226-LGRX0EFSQ234X2HV38I4/Benioff%2C%2BMatt%2BEdge%2Bfor%2BNYT.jpg BLOG - SALESFORCE CEO DOUBLES DOWN ON CLIMATE ACTION https://www.the51percent.io/blog/2019/2/19/moon-shot monthly 0.5 2019-03-16 https://www.the51percent.io/climate-art daily 0.75 2019-03-16 https://www.the51percent.io/new-blog daily 0.75 2019-04-08 https://www.the51percent.io/index daily 1.0 2025-01-08 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/afd15dba-12c5-4b75-ab08-99608ad70606/Group+5.png Index https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/024641d9-6d7f-4850-b4b0-f4ce71e7f524/Group+6.png Index https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/95e40d7e-347e-4dde-bfdb-dd7821bbc2de/Group+2.png Index https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/badac844-6b9b-4c20-bbec-e78e704e0180/Group+3.png Index https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/d8ae9845-c798-4f4f-8038-8ec2d9afe533/Group+12.png Index - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/ee729523-4254-4521-b83c-fd9441e3709d/Group+8.png Index https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/cc55cdfc-1e33-420a-ada5-7f01fb65c680/Group+9.png Index - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/c5a2b355-49ae-4084-a598-b1693336fcb2/Group+1.png Index https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/d6178af7-87a2-416b-9466-13c501dc857f/Group+4.png Index https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/0269b4fa-7b1a-41da-b2a2-0a72230d0532/Group+11.png Index - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/12308357-896b-43ff-8458-b6649df6e297/Group+7.png Index https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/e9892e42-d4e7-425f-96dd-0a470386c142/Group+10.png Index - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.the51percent.io/best-practices-1 daily 0.75 2020-01-27 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1579967423540-KOJX5NX0MPZP6VMLQQQ2/image-asset.png Best Practices https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1579967423540-KOJX5NX0MPZP6VMLQQQ2/image-asset.png Best Practices https://www.the51percent.io/404-error daily 0.75 2020-02-11 https://www.the51percent.io/about-1 daily 0.75 2018-10-02 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1538504665508-86NMU1A6XK0AABAH92KQ/YPCCC1of6c.c.cinstagram.jpg About Courtesy climate.change.communication Instagram; Yale Program on Climate Change Communication https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1538504914412-OG755LFC01BPP3EO8CD4/Six-Americas-2018-Mar-768x350.png About https://www.the51percent.io/leadership-and-clout daily 0.75 2018-09-17 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1537205343483-KIVJU0H550XYAKD63IG2/Benioff%2C+Matt+Edge+for+NYT.jpg LEADERSHIP AND CLOUT Marc Benioff is the CEO of Salesforce. And he’s using his clout to lead on climate. Photo: Matt Edge, The New York Times https://www.the51percent.io/analogies-and-jokes daily 0.75 2018-10-02 https://www.the51percent.io/reading daily 0.75 2018-10-02 https://www.the51percent.io/real-people daily 0.75 2018-10-02 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1538506651364-LGR86NCU3FAOWWSA77QH/HEAVYDOWNPOURSINCREASING.CLIMATECENTRAL.png REAL PEOPLE https://www.the51percent.io/smart-money daily 0.75 2019-06-13 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1537393240436-9QS7I6G3U25CG1N7438U/2017-disasters_map_lrgNOAA.jpg SMART MONEY This map depicts the general location of the sixteen weather and climate disasters assessed to cause at least one billion dollars in direct damages during 2017. NOAA: https://www.climate.gov/news-features/blogs/beyond-data/2017-us-billion-dollar-weather-and-climate-disasters-historic-year https://www.the51percent.io/contact daily 0.75 2018-10-02 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1538516199421-3X2MEFXPG72N4IEY2CRO/peanuts-comic-about-writing.jpg Contact https://www.the51percent.io/new-page-2 daily 0.75 2019-02-17 https://www.the51percent.io/faq daily 0.75 2018-11-22 https://www.the51percent.io/purposesr daily 0.75 2024-03-09 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551286800189-VN5CZPP7DTFTPAZPQ33N/YPCCC.6americas.12.18.png The Opportunity - THE AMERICAN PUBLIC CONNECTS THE DOTS. Figure 3. THE AMERICAN PUBLIC CONNECTS THE DOTS. December, 2018 data shows 29% Alarmed and 30% Concerned = 59% of Americans. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1552417456326-8S3CJ4K58GCP9F42SH9G/Opinions5yrTrend-829x1024.png The Opportunity Key indicators show a significant increase in public concern about climate change from 2013 to 2018. Source: Climate Change in the American Mind: December 2018, Yale/GMU. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1552416781917-HD6DTHDC8CA9J1J9XDXH/Six-Americas-2018-Mar-768x350.png The Opportunity Figure 2. December, 2018 data shows 29% Alarmed and 30% Concerned = 59% of Americans. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551888497607-EGN6IYUT9MYXXJDXI47N/3.6.19GoogleCCC.png The Opportunity Figure 1. The 51 Percent Project identifies best practices and principles from established (and voluminous; see search results at left) scholarly literature on communications, and on ‘climate change communications’ in particular. https://www.the51percent.io/contact-1 daily 0.75 2019-05-27 https://www.the51percent.io/subscribe daily 0.75 2019-04-28 https://images.squarespace-cdn.com/content/v1/57d6c55a2994cab476e9fb40/1473888783107-9PFN30POZ8NHTMN6PVOD/16-v2.jpg Subscribe https://www.the51percent.io/climate-experts daily 0.75 2024-06-19 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1552419195237-J0YXNZZJVK2LTDFSBRZX/Screen+Shot+2019-03-12+at+3.33.04+PM.png CLIMATE EXPERTS - InsideClimate News “A Pulitzer Prize-winning, non-profit, non-partisan news organization dedicated to covering climate change, energy and the environment.” Michael Northrop directs the Sustainable Development grantmaking program at the Rockefeller Brothers Fund in New York City, where he focuses on energy and climate change. He provided the seed grant that got InsideClimate News started in 2007. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551914278178-YWXNAQNPV8HKD58KF8F8/Screen+Shot+2019-03-06+at+6.17.25+PM.png CLIMATE EXPERTS - Climate nexus Nexus Hot News is a morning shot of global climate impacts, innovation, market activity, analysis, and news. Subscribe here. Categories include Top Stories and Denier Round-Up. Follow @ClimateNexus on Twitter and Instagram. Its offspring @ClimateSignals, is currently in beta: http://www.climatesignals.org https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551906848385-2CNXLVLEAKW671DW2M9A/D0wzmGlXgAANW-g.jpg CLIMATE EXPERTS - Yale Program ON CLIMATE CHANGE COMMUNICATION Anthony Leiserowitz and his team conduct exhaustive surveys of US public opinion and feed it to you in accessible language — and stunning interactive maps. You’ll see this data quoted everywhere. Follow their well-designed messaging via Twitter @YaleClimateComm and Instagram @climate.change.communication; subscribe to the daily weekly digest; listen to daily 90-second radio show, Yale Climate Connections. Personal favorite: Climate Notes. Also, check out Yale Environment 360. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1552860178882-TL4IS6KP2RWIMUX0I57D/Screen+Shot+2019-03-17+at+6.02.48+PM.png CLIMATE EXPERTS - ceres Essential for people in business, investors, policy makers, and the rest of us who want to understand — and become active in — progress on global sustainability. “Through powerful networks and advocacy, Ceres tackles the world’s biggest sustainability challenges, including climate change, water scarcity and pollution, and human rights abuses.” Follow @ceresnews. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1558285703414-B1AS7SZ3MZMMRHHLZIT9/Screen+Shot+2019-05-19+at+1.08.08+PM.png CLIMATE EXPERTS - THE NATION “You can’t solve a problem by ignoring it.” Editor-in-Chief Katrina van den Heuvel has published the likes of Bill McKibben, Naomi Klein, Chris Hayes, Mark Hertsgaard over decades of long-form coverage; now she and Columbia Journalism Review Editor Kyle Pope launch a collaborative mainstream-media movement for commercial climate change coverage. More in “Covering Climate Change in a 1.5° World.” #CoveringClimateNow (Illustration by Doug Chayka) https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1552951838303-ZHX58TKUYOEWY6TIQVDN/Screen+Shot+2019-03-18+at+3.26.09+PM.png CLIMATE EXPERTS - George Mason University center for climate change communications GMU’s center engages in three broad activities: “we conduct unbiased communication research; we help government agencies, civic organizations, professional associations, and companies apply social science research to improve their public engagement initiatives; and we train students and professionals with the knowledge and skills necessary to improve public engagement with climate change.” Several important partnerships accelerate the climate conversation. Founding Director Ed Maibach is a key proponent of the five important facts to know about Climate Change. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1557517546359-1DR052721SY99BLYNP8D/RollingStone_Sunrise_Tompkins-29.jpg CLIMATE EXPERTS - ROLLING STONE Rolling Stone? We’ve been subscribing for years, because tucked into each and every issue of RS is at least one stunning piece of climate reporting. Find Bill McKibben, Barack Obama, Jeff Goodell, and AOC here — sometimes before the rest of the world does. Photo: Members of the Sunrise Movement, Brooklyn, April 2019. From left: Aracely Jiminez-Hudis, Morissa Zuckerman, Victoria Fernandez, Howie Stanger, Sara Blazevic and Nicole Catania. Photo: Caroline Tompkins for Rolling Stone https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1552169545766-292UDM1MWIJCCROEA7I6/Screen+Shot+2019-03-09+at+5.11.26+PM.png CLIMATE EXPERTS - YALE ENVIRONMENT 360 Yale Environment 360 is an online magazine offering opinion, analysis, reporting, and debate on global environmental issues. We feature original articles by scientists, journalists, environmentalists, academics, policy makers, and business people, as well as multimedia content and a daily digest of major environmental news. Yale Environment 360 is published at the Yale School of Forestry & Environmental Studies. We receive funding from John D. and Catherine T. MacArthur Foundation, the William Penn Foundation, the Walton Family Foundation, and the Oak Spring Garden Foundation. Subscribe to newsletter, follow @YaleE360 and Facebook. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1554403475424-QUT02C0RWBKGTSYEM5GM/Screen+Shot+2019-04-04+at+2.43.54+PM.png CLIMATE EXPERTS - CARBON BRIEF Receive a daily or weekly brief of top climate reporting. Led by Leo Hickman, Carbon Brief is a UK-based website covering the latest developments in climate science, climate policy and energy policy: “We specialise in clear, data-driven articles and graphics to help improve the understanding of climate change, both in terms of the science and the policy response.” https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1552859618709-50S001WOJ4SLAGMPSFDX/Screen+Shot+2019-03-17+at+5.53.14+PM.png CLIMATE EXPERTS - EDF The Environmental Defense Fund is a top organization that works with business, scientists, and activists to make change happen. Their EDF Biz newsletter has info on companies leading the way on decarbonization — and those who should be doing more. Between the newsletter and EDF’s podcast, you’ll know about sustainability leadership from Starbucks, AT&T, Kickstarter, Allbirds, McDonalds, Mars, Amazon, Disney, with more produced regularly. Follow on Twitter @EDFBiz, and check out EDF’s stellar grassroots group, Mom’s Clean Air Force. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1564783770815-SFX7F8TKWUDNKJ37M5QY/Ediefull_ffion.jpeg CLIMATE EXPERTS - edie What’s this 18-year-old beaming about? Meet Fionn Ferreira, whose magnetic invention removes 87% of plastic pollution from water. He’s one of Edie’s “six best green innovations of the week.” Every day, Edie gives you a climate news rundown; Fridays bring this fascinating feature. Edie is especially appealing if you like your news served with a British accent. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551912992769-24FVCURUOVF5Q8JI73EF/Screen+Shot+2019-03-06+at+5.56.17+PM.png CLIMATE EXPERTS - the New Yorker | Climate change coverage …our response to climate change … consists, largely, of steps yet to be taken, technologies yet to be developed, and laws yet to be passed. The gulf between what we need to do and what we are actually doing widened further this past week with the newest report from the Intergovernmental Panel on Climate Change. It tells, Carolyn Kormann writes, a “nightmarish tale,” showing that the effects of climate change will likely arrive sooner, and be worse, than expected.” David Remnick, Editor in Chief, The New Yorker, October 14, 2018. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1553084729928-49QC86JT903H521GP7QR/Screen+Shot+2019-03-20+at+8.24.22+AM.png CLIMATE EXPERTS - project drawdown Drawdown is that point in time when the concentration of greenhouse gases in the atmosphere begins to decline on a year-to-year basis. “We gathered a qualified and diverse group of researchers from around the world to identify, research, and model the 100 most substantive, existing solutions to address climate change. What was uncovered is a path forward that can roll back global greenhouse gas emissions within thirty years. The research revealed that humanity has the means and techniques at hand. Nothing new needs to be invented, yet many more solutions are coming due to purposeful human ingenuity. The solutions we modeled are in place and in action. Humanity’s task is to accelerate the knowledge and growth of what is possible as soon as possible.” https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1563216872345-EW9NH86XIYC02USQXDRA/Screen+Shot+2019-07-15+at+2.54.19+PM.png CLIMATE EXPERTS - GREEN BIZ If you’d like to focus on Transportation, Technologies & Trends, Energy, and the new Circular Economy,. now you can via Green Biz’s slate of newsletters. Targeted for business leaders, useful for just about anyone. Subscribe here. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551915099529-SGYS25IR8IWGTH0A2AJE/Screen+Shot+2019-03-06+at+6.31.23+PM.png CLIMATE EXPERTS - Axios Generate Subscribe, and you’ll know the energy-biz news before everyone else does. Ben Geman and Amy Harder are the stars here; cf. Harder’s “Energy and climate glossary for Trump (and everyone)”. Axios has other newsletters, see them all here. Also recommended: Andrew Freedman’s Science. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1583252798487-YTB6T1PDL22KGWQQA0CW/GHGemissions.US.jpg CLIMATE EXPERTS Subscribe to Climate Central’s weekly package of user-friendly data and camera-ready images. The Feb. 19, 2020 package is about National and Global Emissions Sources https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1592529298757-3YOCLWABOISHERYPVNQO/HeaderGraphic6_green.png CLIMATE EXPERTS https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551913838948-U4U97CUXT7W0WKKGCPWA/Screen+Shot+2019-03-06+at+6.10.11+PM.png CLIMATE EXPERTS - The New York times Follow @NYTClimate for the latest news, much of it in dazzling digital format, with interactive features like “How Much Hotter is Your Hometown Than When You Were Born?,” “Why Half a Degree of Global Warming is a Big Deal,” and helpful primers such as “Climate Change Is Complex. We’ve Got Answers to Your Questions,” and “Nine Key Questions About the Green New Deal.” Subscribe to the Climate: Fwd newsletter. And don’t miss one-off sparks of innovation, e.g. Editor Hannah Fairfield’s insider recap of a collaboration between the Climate desk and the NYTFood team: “Every time I bought groceries I wondered what the best choice was from an environmental perspective: Should I buy greens in a plastic bag or a plastic tub? Was canned tuna bad? Was salmon bad? Beef was probably bad — but what about beef from the farmers’ market?” https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1557516954146-FCSBOPV7O8CIXF50K0A7/CC.PPM.2019PPM_en_title_lg_900_506_s_c1_c_c.jpg CLIMATE EXPERTS - climate central | climate matters Subscribe to Climate Matters weekly Wednesday updates, and you join 700+ TV meteorologists who receive camera-ready content that’s utterly relevant, often seasonal, often customizable by location — and thoroughly referenced. Climate Central is the team of experts that produces this invaluable resource and more, such as a new interactive wind and solar forecasting tool; and a robust component about sea-level rise. More at https://www.climatecentral.org/. https://www.the51percent.io/for-business daily 0.75 2019-04-09 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1554819988019-B9R0453GXX6G2YTDQH30/Screen+Shot+2019-04-09+at+10.25.54+AM.png FOR BUSINESS https://www.blackrock.com/us/individual/insights/blackrock-investment-institute/physical-climate-risks https://www.the51percent.io/what-to-do daily 0.75 2019-03-11 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1552322637048-SU11I40DO9C10FVKYUXK/Screen+Shot+2019-03-11+at+12.43.21+PM.png WHAT TO DO Tweet courtesy Katharine Hayhoe, Ph.D., atmospheric scientist and climate communications expert; director of the Climate Science Center at Texas Tech University. http://katharinehayhoe.com/wp2016/ https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1552335644559-PTP6WCEQBT6TAC2UCT2B/Screen+Shot+2019-03-11+at+4.17.00+PM.png WHAT TO DO - Ask your favorite news outlet to devote more coverage to climate change. https://www.the51percent.io/public-opinion daily 0.75 2020-11-25 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580165837648-2TESCVAAU73REC09B9VS/Climate-Change-in-the-American-Mind-November-2019_COVER.png PUBLIC OPINION https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1553013318710-9UE4LKZ54IIE1I5OIGY8/Yalepublicopinion12.18report.jpg PUBLIC OPINION - Yale Program on Climate Change Communication WITH THE George Mason University Center for Climate Change Communication HIGHLIGHTS (of many): Climate Opinion Maps 2018: “These maps show how Americans’ climate change beliefs, risk perceptions, and policy support vary at the state, congressional district, metro area, and county levels.” Climate Change in the American Mind, a multi-year survey. “Our prior research has categorized Americans into six groups – Global Warming’s Six Americas – based on their climate change beliefs, attitudes, and behaviors. The “Alarmed” are the most worried about global warming and most supportive of aggressive action to reduce carbon pollution. In contrast, the “Dismissive” do not believe global warming is happening or human-caused and strongly oppose climate action. [A short “Six Americas” quiz is now publicly available online.] Our latest survey in December 2018 finds that the Alarmed segment is at an all-time high (29%) – which is double that segment’s size in 2013 and an 8-point increase since March 2018. Conversely, the Dismissive (9%) and Doubtful (9%) segments have both decreased over the last five years. The percentage of Americans in these two segments has declined by 12 points since 2013.” Explore here. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1558805703701-FAGNAH587UFK4A117HTM/Screenshot+2019-05-25+13.34.45.png PUBLIC OPINION November, 2018, Conducted by The Associated Press-NORC Center for Public Affairs Research With funding from the Energy Policy Institute at the University of Chicago. “Is the Public Willing to Pay to Help Fix Climate Change?” Answer: yes and no. Excerpt: “Americans who accept that climate change is happening want the government to address it. Forty-four percent support and 29 percent oppose a policy to reduce greenhouse gas emissions by taxing the use of carbon-based fuels based on how much they contribute to climate change, irrespective of how the funds would be used. Twenty-five percent say they neither support nor oppose a carbon tax. Two-thirds support a carbon tax if the proceeds were used for environmental restoration and more than half support it if the funds were used towards research and development for renewable energy programs and public transportation. To combat climate change, 57 percent of Americans are willing to pay a $1 monthly fee; 23 percent are willing to pay a monthly fee of $40. Party identification and acceptance of climate change are the main determining factors of whether or not people are willing to pay, with Democrats being consistently more inclined to pay a fee.” https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551909705076-B73UB3XH98UL2MQ7SL9Z/WSJ.png PUBLIC OPINION - A December Wall Street Journal/NBC News national poll showed that 66% of Americans believe that action is needed to address climate change, with 45% calling for immediate action. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1606326702945-J5I2EL1V0XJJBWUT9YJD/WaPo.Kaiser+Summer2020.jpg PUBLIC OPINION https://www.the51percent.io/news-data daily 0.75 2019-03-10 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551915400619-OTK4HMI3O8EAZWO7YODC/Screen+Shot+2019-03-06+at+6.36.25+PM.png NEWS & DATA Ben Geman on Axios, March 6, 2019. “You may have read by now that Michael Bloomberg isn't running for president, but I'm more interested in something he is doing: expanding his climate campaign to fight oil-and-gas. Where it stands: The billionaire activist announced something called the "Beyond Carbon" campaign yesterday. It's an expansion of his longstanding work with the Sierra Club to shut down coal plants via an effort called "Beyond Coal," a campaign that will also continue. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551457140933-SIAQSV5KMIZ4O5920ZPO/Screen+Shot+2019-03-01+at+11.00.13+AM.png NEWS & DATA https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1551804252291-0YD3OG0YK57XEUUK8XE9/Screen+Shot+2019-03-05+at+11.35.44+AM.png NEWS & DATA https://www.the51percent.io/wrong daily 0.75 2019-03-10 https://www.the51percent.io/collaborations daily 0.75 2024-11-19 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1558794647105-6559IW7067FU870CNHRY/Screenshot+2019-05-25+10.29.40.png News - Hothouse Productions, BU College of Communication. Advised by Prof. Garland Waller, Director of the TV Graduate Program at BU; and Meg LaVigne, President of Television, Litton Entertainment, a division of Hearst Television. Click for info on this exciting partnership. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1634390446857-SF1Z93B6ZDNC3R8GIXAY/3422B3FA-1A9D-4DD3-8C95-944BF9DE4629.jpeg News - Make it stand out Watch the CCN’s 2021awards for exceptional media coverage of the climate crisis during the pandemic year, when public awareness peaked. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1558795029203-M24KM704UI7WH8O1CU5C/SVA_primary_color.png News https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1553004105094-0KDWNJ50OYUF9WVU8KH5/Carbon-free-Boston.jpg News - carbon free boston Recent ISE output includes the Carbon Free Boston summary report, which maps the City’s plan to reach carbon neutrality by 2050: “Released in January 2019, this is the first of three companion reports that extensively uses real-world data to evaluate Boston’s options to reach carbon neutrality by 2050. The report’s comprehensive analysis, led by the Institute for Sustainable Energy in collaboration with the Boston Green Ribbon Commission, evaluates key strategies across the transportation, building, waste, and energy sectors to inform the City’s Climate Action Plan update.” https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1558794735988-TBMP91N50UMC0O7Y6MP2/Screenshot+2019-05-25+10.32.02.png News - PRLab, BU College of Communication. “PRLab is the longest-running student-led PR agency in the country. In its 41st year of innovation, PRLab is working to galvanize necessary conversations about climate change and to accelerate solutions by activating the empowered voices of Gen Z and their networks.” Faculty: Amy Shanler and Justin Joseph, Co-Directors, PRLab at BU and Associate Professors of the Practice, Public Relations. “PRLAB’S Sustain4Sapiens: Enacting Change Through Instagram,” BU Communicator, April 29, 2019 https://www.the51percent.io/audio daily 0.75 2019-04-10 https://www.the51percent.io/video daily 0.75 2019-04-08 https://www.the51percent.io/hothouse-productions daily 0.75 2024-02-01 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1559932921291-OWRVUZF0PVFDOZ8KNATO/Screenshot%2B2019-06-05%2B22.30.13.jpg Hothouse Productions https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1559789384466-2I8ZJLG8WWW0083VC5NN/Screenshot%2B2019-06-05%2B22.48.35.jpg Hothouse Productions https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1559933038522-RIIPT983P71NZ5S39U8I/Screenshot%2B2019-06-05%2B22.35.32.jpg Hothouse Productions https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1559789041217-8VFWOS8LKX6TY4QQSXVE/Screenshot%2B2019-06-05%2B22.38.33.jpg Hothouse Productions https://www.the51percent.io/use-compelling-images daily 0.75 2024-09-17 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/632e0962-9790-4030-9226-1e1edc65181b/Group+8.png 8. USE COMPELLING IMAGES - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1570809840988-EZVMBZGSDPELPNALR7ZN/Screen+Shot+2019-10-11+at+11.59.40+AM.png 8. USE COMPELLING IMAGES https://www.the51percent.io/sarah-finnie daily 0.75 2024-09-17 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1582208284584-RGPJ5JSUKL7E5IG3BOS4/SFRHEADSHOT.png Sarah Finnie Photo: Liz Linder Photography https://www.the51percent.io/boston-university daily 0.75 2019-08-21 https://www.the51percent.io/covering-climate-now daily 0.75 2020-04-21 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580157897277-3ZVP4L2JMV548JUWDDY0/TheEconomistcover.EdHawkins.jpeg Covering Climate Now Ed Hawkins’s “Warming Stripes,” Sept. 21, 2019 cover. Get yours: https://showyourstripes.info https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580162051179-521A3DKSC12TN9KECYJ8/Screen%2BShot%2B2020-01-27%2Bat%2B4.42.18%2BPM.jpg Covering Climate Now One of many pieces covering finance giant BlackRock CEO’s bombshell letter to investors. Larry Fink’s announcement that climate change has now put us “on the edge of a fundamental reshaping of finance,” marks a watershed moment in climate history. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580398284930-QGI49BEHNG4DT2IG7G0O/thumbnail_image002.jpg Covering Climate Now https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580159973655-9LA8WTJZMCSTUXEJGAU3/Screen+Shot+2020-01-27+at+4.19.04+PM.png Covering Climate Now Launched in January: “We want Bloomberg Green to be the indispensable guide to anyone who wants to understand this great transition—investors, politicians, chief executives and scientists to be sure, but also clever readers everywhere.” https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580160293723-ZTQPQJFGN0UKJV9O5XYK/Screen+Shot+2020-01-27+at+4.24.29+PM.png Covering Climate Now https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580163499517-B83FXU2N2593JWXQ6S8Q/Screen+Shot+2020-01-27+at+5.17.58+PM.png Covering Climate Now https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580159807856-YJMGG9HH0YI96CD42F4L/Screen+Shot+2020-01-27+at+4.16.04+PM.png Covering Climate Now Climate change affects every beat in the newsroom. Health is a huge story. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580160724979-LZCCPADGR0QJK3G65QTW/TIME.Greta Covering Climate Now Climate activist Greta Thunberg photographed on the shore in Lisbon, Portugal December 4, 2019 Photograph by Evgenia Arbugaeva for TIME https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1580160595853-AHGMU6NU5GFCJTZGVGSM/Screen+Shot+2020-01-27+at+4.29.40+PM.png Covering Climate Now https://www.the51percent.io/alarmedmajority daily 0.75 2019-10-17 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1571336938508-D7CD22A1KJ2DL4JD7RRT/Screen+Shot+2019-10-17+at+2.28.47+PM.png Alarmed Majority https://www.the51percent.io/land-the-onetwo-punch daily 0.75 2024-09-17 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/ccbdbfdf-a5bb-41f1-af3f-c0b78650169a/Group+7.png 7. LAND THE ONE-TWO PUNCH https://www.the51percent.io/best-practices-cc daily 0.75 2020-03-04 https://www.the51percent.io/activate-trusted-messengers daily 0.75 2024-07-29 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1586284917375-O9CZX2C9Z9QB78JTRND8/edmaibachquotePg2.png 2. ACTIVATE TRUSTED MESSENGERS https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/0d5b79e2-6570-4ace-a612-153494639732/Group+2.png 2. ACTIVATE TRUSTED MESSENGERS https://www.the51percent.io/what-to-do-1 daily 0.75 2020-03-04 https://www.the51percent.io/scientific-consensus daily 0.75 2020-03-04 https://www.the51percent.io/blog-2 daily 0.75 2020-03-02 https://www.the51percent.io/keep-it-simple daily 0.75 2024-07-29 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/0f05160b-90b4-4ff7-bb5e-33de2a8e3065/Group+3.png 3. KEEP IT SIMPLE https://www.the51percent.io/lighten-up daily 0.75 2024-09-17 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/7eda661e-a50c-4bb6-a1bc-f7b42dccb80b/Group+4.png 4. LIGHTEN UP! https://www.the51percent.io/talk-about-it daily 0.75 2024-11-19 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1c657fb2-78a0-464f-99b2-f8c79bcd766e/Group+1.png 1. TALK ABOUT IT https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1588688336319-JV3R4M7S222Q4B9EOG6O/Climate_Change_American_Mind_April_2019_5.2b.png 1. TALK ABOUT IT A majority of people say they hear about climate change in the media at least once a month, but far fewer people hear about from family and friends. https://www.the51percent.io/respect-the-science daily 0.75 2024-09-17 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/92cfb3a6-2295-4c9d-9482-10e3d9f609c7/Group+5.png 5. RESPECT THE SCIENCE - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1584205392218-4B794IM7ZZ4H6D29LHVW/CONSENSUS.png 5. RESPECT THE SCIENCE Image courtesy Matt Birdoff, Director of Brand Strategy, SJI https://www.the51percent.io/covid-climate daily 0.75 2020-04-14 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/1585177143360-BFQIHL032TTN91IZ9ESJ/Covid%2BButton.jpg COVID & CLIMATE https://www.the51percent.io/corporate-climates daily 0.75 2020-05-27 https://www.the51percent.io/timing-is-everything daily 0.75 2024-07-29 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/db268d4f-77dc-453d-bfbb-8cb6e7f7fa54/Group+11.png 11. TIMING IS EVERYTHING - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.the51percent.io/poster daily 0.75 2024-09-17 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/16f93136-5ccd-4cc4-b727-94fc86634588/Poster+%281%29.jpg POSTER - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.the51percent.io/6-share-reliable-resources daily 0.75 2025-01-08 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/16dd663a-521c-4745-a604-a6db0433f7cf/Group+6.png 6. SHARE RELIABLE RESOURCES - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.the51percent.io/9-take-bold-action daily 0.75 2024-09-24 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/2996c4a3-3514-4669-b3c6-b79b43696e4a/Group+9+Take+bold+action.png 9. TAKE BOLD ACTION - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.the51percent.io/10-convince-the-cautious daily 0.75 2024-09-29 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/7c12a8f5-5502-4cfe-8599-f76b05313aa7/Group+10+Convince+the+cautious.png 10. CONVINCE THE CAUTIOUS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.the51percent.io/12-bring-it-home daily 0.75 2024-07-29 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/e807079e-7754-4a42-8575-4eea2590bb0d/Group+12.png 12. BRING IT HOME - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.the51percent.io/media-and-awards daily 0.75 2024-03-09 https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/413692df-bf29-4eba-8a68-458aae51933a/Image+3-9-24+at+4.07%E2%80%AFPM.jpg MEDIA & AWARDS https://images.squarespace-cdn.com/content/v1/5b436e4125bf020877f2e930/001ab032-3cf9-4c7e-a9f1-b658b1f44e7b/Image+3-9-24+at+4.07%E2%80%AFPM.jpeg MEDIA & AWARDS - Make it stand out Whatever it is, the way you tell your story online can make all the difference.